Pengaruh Literasi Keuangan Terhadap Kepatuhan Pajak Pebisnis Online
), Bunga Fitria Sukma(2), Kurnia Putri Rahayu Ndraha(3), Bella Amelia Putri(4), Eniman Zai(5),
(1) Universitas Pamulang
(2) Universitas Pamulang
(3) Universitas Pamulang
(4) Universitas Pamulang
(5) Universitas Pamulang
Corresponding Author
Abstract
Era baru ekonomi digital saat ini menciptakan lanskap bisnis yang dinamis dengan adopsi teknologi yang pesat. Fenomena ini mengakibatkan transformasi signifikan dalam model usaha tradisional, menggesernya menjadi bisnis berbasis online yang mengoptimalkan media internet. Penelitian ini bertujuan untuk menilai dampak variabel independen literasi keuangan terhadap kepatuhan pajak pebisnis online di Jabodetabek. Penelitian ini memiliki pendekatan kuantitatif. Populasi penelitian terdiri dari pebisnis online di Jabodetabek. Pengumpulan data dilakukan melalui penggunaan kuesioner dengan skala pengukuran menggunakan skala Likert. Sampel diambil menggunakan metode purposive sampling, dengan jumlah sampel sebanyak 100 responden. Data yang digunakan dalam penelitian ini bersumber dari data primer. Analisis data menggunakan metode analisis sederhana. Hasil penelitian menunjukkan bahwa variabel lietrasi keuangan berpengaruh positif dan signifikan terhadap kepatuhan pajak pebisnis online.
Keywords
References
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DOI: 10.57235/jerumi.v1i2.1489
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