
(2) Achmad Hidir

*corresponding author
AbstractThe Sanjai area, which is one of the sanjai chip industries in Bukittinggi City, is still actively engaged in the sanjai chip industry. The sanjai chip industry will be able to survive when they can apply forms of social capital in their business groups. The purpose and objective of this research is to find out the elements of social capital contained in the business activities of the sanjai chip industry in Bukittinggi city using a descriptive qualitative approach method and the selection of information carried out by purposive sampling technique, namely obtaining data from informants based on certain criteria or limitations. The criteria or limitations are the sanjai chips industry that has been running for more than 20 years, and already has its own sanjai shop. The data collection techniques used in this research are observation, interview and documentation techniques. The conclusion of the results of this study is that the elements of social capital contained in the sanjai chip industry consist of three, namely social networks, norms, and trust, where these three theories need each other and bind each other in each related individual, with the elements of social capital that are intertwined in the sanjai chip industry business will provide comfort to each sanjai chip industry and be able to maintain the existence of this sanjai chip industry business until now. KeywordsSocial Capital, Sanjai Chips Industry
|
DOIhttps://doi.org/10.57235/ijedr.v3i1.4829 |
Article metrics10.57235/ijedr.v3i1.4829 Abstract views : 84 | PDF views : 60 |
Cite |
Full Text![]() |
References
Akhmad, K. A. (2015). Pemanfaatan Media Sosial bagi Pengembangan Pemasaran UMKM (Studi Deskriptif Kualitatif pada Distro di Kota Surakarta). DutaCom Journal, 9(1), 43–54. http://journal.stmikdb.ac.id/index.php/dutacom/article/view/17
Ermayanti Ermayanti, & Achmad Hidir. (2023). Modal Sosial Pedagang Buah di Pasar Pagi Cik Puan Kota Pekanbaru. Concept: Journal of Social Humanities and Education, 2(2), 13–28. https://doi.org/10.55606/concept.v2i2.276
Ghita, M. (2019). SOCIAL CAPITAL AND SUSTAINABILITY OF MSMEs. Jurnal.Unmuhjember, 3(2), 14–15.
Hidir, Achmad dan Rahman Malik (2024). Teori Sosiologi Modern. Tri Edukasi Ilmiah
Meci Indrayani, & Achmad Hidir. (2023). Modal Ekonomi Dan Modal Sosial Tradisi Turun Mandi Bayi Di Desa Pulau Mungkur Kecamatan Gunung Toar Kabupaten Kuantan Singingi. Dewantara : Jurnal Pendidikan Sosial Humaniora, 2(1), 94–102. https://doi.org/10.30640/dewantara.v2i1.666
Wiliyanti, Reza dan Achmad Hidir. Modal Sosial Anak Panti Asuhan Amanah YKWI (Yayasan Kesatuan Wanita Islam) Kota Pekanbaru. Journal of Education Religion Humanities and Multidiciplinary Vol 2, No 2 (2024): Desember 2024
Yanti, N. F., Widya, K. B., & Ganepo, U. R. (2017). Rubik ganepo. 4(2), 1–15.
Yeniwati. (2018). Pengembangan UMKM Sebagai Penguatan Ekonomi Kerakyatan di Kota Bukittinggi (Studi Kasus: Industri Keripik Sanjai). Angewandte Chemie International Edition, 6(11), 951–952., 3(1), 10–27. https://medium.com/@arifwicaksanaa/pengertian-use-case-a7e576e1b6bf
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 Indah Verthasari, Achmad Hidir

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.