LENNY KARTIKA SARAGIH; AGUNG KURNIAWAN BENEDICTUS MARPAUNG; FADIA APRILLIA; YAYANG FARIANA TOGATOROP; SAIDUN HUTASUHUT. Pengaruh Diskon Musiman dan Kemudahan Transaksi terhadap Impulse Buying pada Pengguna Steam di Indonesia. AR-RUMMAN: Journal of Education and Learning Evaluation, [S. l.], v. 3, n. 1, p. 215–221, 2026. DOI: 10.57235/arrumman.v3i1.8611. Disponível em: https://rayyanjurnal.com/index.php/ar-rumman/article/view/8611. Acesso em: 12 jul. 2026.