Human Resource Management Strategy to Improve Operational Efficiency in the Hotel Industry: Case Study of Favehotel Rungkut Surabaya
DOI:
https://doi.org/10.57235/aurelia.v4i1.4522Keywords:
HR Management, Operational Efficiency, Budget Hotel, Case Study.Abstract
This study examines human resource management strategies at Favehotel Rungkut Surabaya, focusing on operational efficiency improvement through effective workforce optimization. Using a qualitative case study approach, the research analyzes how a budget hotel manages 31 contract employees across 8 departments while maintaining service quality. The findings reveal that implementing work rotation systems, multi-skill training programs, and lean organizational structures contributed to a 27% increase in operational efficiency over two years. Key challenges identified include workload optimization, cross-departmental coordination, and employee competency development. This research provides practical implications for budget hotels in designing effective HR strategies, particularly in resource allocation, competency development, and performance evaluation systems
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