Wijayanto, Gatot, Universitas Riau, Indonesia

• Vol 3, No 1 (2024): April 2024 - Articles
  The Influence of Health Awareness and Product Knowledge on Intention to Purchase Lemonilo Instant Noodle Products Mediated by Attitude in Pekanbaru City
  Abstract  PDF
• Vol 3, No 1 (2024): April 2024 - Articles
  The Influence of Viral Marketing and Endorsers on Brand Awareness and Purchasing Decisions for Street Boba Pekanbaru Products
  Abstract  PDF