Peran Literasi Numerasi dalam Meningkatkan Pengelolaan Pendapatan Pedagang Takjil di Kecamatan Stabat

Authors

  • Muhammad Fadhil Romadhon Universitas Negeri Medan
  • Rani Theresya Hutabarat Universitas Negeri Medan
  • Mika Debora Hutasoit Universitas Negeri Medan
  • M Joharis Lubis Universitas Negeri Medan

Keywords:

Literasi Numerasi, Pedagang Takjil, Pengelolaan Pendapatan, Aplikasi Keuangan Digital, Usaha Kecil

Abstract

Penelitian ini bertujuan untuk mengkaji peran literasi numerasi dalam meningkatkan efektivitas pengelolaan pendapatan pada pedagang takjil di Kabupaten Langkat, khususnya di Kecamatan Stabat, Kelurahan Perdamaian. Dalam konteks usaha kecil, kemampuan menghitung secara tepat baik terhadap modal, keuntungan, harga jual, hingga arus kas merupakan kunci keberlangsungan bisnis. Namun, banyak pedagang yang belum memiliki pemahaman numerasi yang memadai, yang berdampak langsung pada efisiensi dan keberlanjutan usaha mereka. Penelitian ini menggunakan pendekatan kuantitatif melalui penyebaran kuesioner kepada pedagang takjil aktif di bulan Ramadan. Hasil penelitian menunjukkan bahwa literasi numerasi sangat berpengaruh terhadap pengambilan keputusan finansial yang strategis. Disarankan penggunaan teknologi seperti aplikasi pencatatan keuangan digital serta adanya pelatihan intensif untuk meningkatkan kemampuan literasi numerasi para pelaku usaha kecil.

References

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OECD. (2019). PISA 2018 Results (Volume I): What Students Know and Can Do. OECD Publishing.

Rahmawati, D., Nugraha, A., & Fajar, M. (2021). Pengaruh Literasi Keuangan terhadap Keberlangsungan UMKM di Indonesia. Jurnal Ekonomi dan Bisnis, 14(2), 45–60.

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Yusuf, R., & Sari, D. (2022). Strategi Pengelolaan Keuangan bagi Usaha Mikro: Peran Literasi Keuangan dan Numerasi dalam Peningkatan Daya Saing. Jurnal Manajemen dan Kewirausahaan, 21(3), 78–91.

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Published

2025-04-30

Issue

Vol. 3 No. 1 (2025): April 2025

Section

Articles

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